There's an effective way to get lots of flavor on the table without a lot of fussing or messing with a dish: marinade. Using a marinade, as in the recipe below, infuses any dish you're making with tons of flavor. As long as you have the time to let it sit in the fridge, it requires very little work.
In addition, the marinade for this rib-eye steak is so delicious. It does use just a little bit of bourbon, but don't worry about it if you're not that into alcohol. The flavors of the marinade will penetrate the steak but the liquid gets patted off just before the steak hits the grill. The bourbon taste isn't completely overpowering, either. It's just enough to let you know it's there but not enough to take over the entire dish. The other flavors of the marinade come in as well to make it just perfect.